Privacy Notice - The Birthday Brain

The Birthdaybrain.com Privacy Notice

The Birthdaybrain.com knows that you care how information about you is used and shared and we appreciate your trust in us to do that carefully and sensibly. This notice describes the privacy policy of the Birthdaybrain.com. By visiting the Birthdaybrain.com, you are accepting and consenting to the practices described in this Privacy Notice.

Controllers of Personal Information

Any personal information provided to or to be gathered by the Birthdaybrain.com is controlled primarily by The Birthday Brain Limited, The Data Controller / The Data Processor at 35 Burlington Court, Lower Burlington Road, Portishead, Bristol, BS20 7BA, UK.

What Personal Information About Customers Does the Birthdaybrain.com Gather?

We hold limited personal information - usually an email address, a birthday & guidance on gift preferences of the individual & his / her friends / colleagues & associates. The information we learn from customers helps us personalise and continually improve your shopping experience at the Birthdaybrain.com. We use the information to make recommendations to you via email, and refer you to Amazon.co.uk & it's associates. We do not share information with Amazon.co.uk or it's associates directly. We also use the information to update our records and generally maintain your accounts with us, display content such as wish lists and customer reviews and recommend merchandise and services that might be of interest to you. We also use this information to improve our store and platform, prevent or detect fraud or abuses of our website and enable third parties to carry out technical, logistical or other functions on our behalf.

Here are the types of information we gather.

Information You Give Us: we receive and store any information you enter on our website or give us in any other way. You can choose not to provide certain information but then you might not be able to take advantage of many of our features. We use the information that you provide for such purposes as responding to your requests, customising future web-pages for you, improving our site, and communicating with you.
Automatic Information: we receive and store certain types of information whenever you interact with us. For example, like many websites, we use "cookies" and we obtain certain types of information when your Web browser accesses the Birthdaybrain.com. A number of companies offer utilities designed to help you visit websites anonymously. Although we will not be able to provide you with a personalised experience at the Birthdaybrain.com if we cannot recognise you, we want you to be aware that these tools exist.
E-mail Communications: to help us make e-mails more useful and interesting, we often receive a confirmation when you open e-mail from the Birthdaybrain.com if your computer supports such capabilities. We also compare our customer list to lists received from other companies in an effort to avoid sending unnecessary messages to our customers. If you do not want to receive e-mail or other mail from us, please adjust your Customer Communication Preferences.
Information from Other Sources: we might receive information about you from other sources and add it to our account information.

What About Cookies?

Cookies are alphanumeric identifiers that we transfer to your computer's hard drive through your Web browser to enable our systems to recognise your browser and to provide features such as personalised greetings and storage of items in your account between visits.
The Help menu on the menu bar of most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on's settings or visiting the website of its manufacturer. However, because cookies allow you to take advantage of some of the Birthdaybrain.com's features, we recommend that you leave them turned on.
If you do leave cookies turned on, be sure to sign off when you finish using a shared computer.

Does the Birthdaybrain.com share the Information it receives?

Information about our customers is an important part of our business and we are not in the business of selling it to others. the Birthdaybrain.com shares customer information only as described below with subsidiaries of The Birthday Brain Ltd and the subsidiaries which The Birthday Brain Ltd controls and that are either subject to this Privacy Notice or follow practices at least as protective as those described in this Privacy Notice.

Affiliated Businesses We Do Not Control: We work closely with our affiliated businesses. In some cases, these businesses operate stores (e.g. Amazon.co.uk) or sell offerings to you. We do not share information with Affiliated Businesses we do not control.
Third Party Service Providers: We may employ other companies and individuals to perform functions on our behalf. Examples include removing repetitive information from customer lists, analysing data, providing marketing assistance, providing search results and links (including paid listings and links), and providing customer service. They have access to personal information needed to perform their functions, but may not use it for other purposes. Further, they must process the personal information in accordance with this Privacy Notice and as permitted by the UK's Data Protection Act.
Promotional Offers: Sometimes we send offers to selected groups of the Birthdaybrain.com customers on behalf of other businesses. When we do this, we do not give that business your name and address. If you do not want to receive such offers, please advise us accordingly.
Business Transfers: As we continue to develop our business, we might sell or buy stores, subsidiaries or business units. In such transactions, customer information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Notice (unless, of course, the customer consents otherwise). Also, in the unlikely event that the Birthday Brain Ltd. or substantially all of its assets are acquired, customer information will of course be one of the transferred assets.
Protection of the Birthdaybrain.com and Others: We release account and other personal information when we believe release is appropriate to comply with the law; enforce or apply our Conditions of Use and other agreements; or protect the rights, property or safety of the Birthdaybrain.com, our users or others. This includes exchanging information with other companies and organisations for fraud protection and credit risk reduction. Obviously, however, this does not include selling, renting, sharing or otherwise disclosing personally identifiable information from customers for commercial purposes in a way that is contrary to the commitments made in this Privacy Notice.
With your consent: other than as set out above, you will receive notice when information about you might go to third parties and you will have an opportunity to choose not to share the information.

How Secure Is Information About Me?

We work to protect the security of your information during transmission by using Secure Sockets Layer (SSL) software, which encrypts information you input.
We maintain physical, electronic and procedural safeguards in connection with the collection, storage and disclosure of personally identifiable customer information. Our security procedures mean that we may occasionally request proof of identity before we disclose personal information to you.
It is important for you to protect against unauthorised access to your password and to your computer. Be sure to sign off when you finish using a shared computer.

What About Third-Party Advertisers and Links to Other Websites?

Our site may include third-party advertising and links to other websites. We do not provide any personally identifiable customer information to these advertisers or third-party websites.

These third-party websites and advertisers, or Internet advertising companies working on their behalf, sometimes use technology to send (or "serve") the advertisements that appear on our website directly to your browser. They automatically receive your IP address when this happens. They may also use cookies, JavaScript, web beacons (also known as action tags or single-pixel gifs), and other technologies to measure the effectiveness of their ads and to personalise advertising content. We do not have access to or control over cookies or other features that they may use, and the information practices of these advertisers and third-party websites are not covered by this Privacy Notice. Please contact them directly for more information about their privacy practices. In addition, the Network Advertising Initiative offers useful information about Internet advertising companies (also called "ad networks" or "network advertisers"), including information about how to opt-out of their information collection.

the Birthdaybrain.com may also display targeted advertising based on personal information about users. Although the Birthdaybrain.com does not provide any personal information to advertisers, advertisers (including ad-serving companies) may assume that users who interact with or click on a targeted advertisement meet the targeting criteria used to display the ad (for example, users in the United Kingdom who like classical music).

What Information Can I Access?

The Birthdaybrain.com gives you access to a broad range of information about your account and your interactions with the Birthdaybrain.com for the limited purpose of viewing and, in certain cases, updating that information. This list will change as our website evolves.

What Choices Do I Have?

As discussed above, you can always choose not to provide information, even though it might be needed to take advantage of such the Birthdaybrain.com features.
You can add or update certain information previously provided by logging into your account and amending details.
If you do not want to receive e-mail or other mail from us, please adjust your Preferences. (If you do not want to receive Conditions of Use and other legal notices from us, such as this Privacy Notice, those notices will still govern your use of the Birthdaybrain.com and orders placed with the Birthdaybrain.com, and it is your responsibility to review them for changes.)
The Help menu on the menu bar of most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on's settings or visiting the website of its manufacturer. However, because cookies allow you to take advantage of some of the Birthdaybrain.com's essential features, we recommend that you leave them turned on. For instance, if you block or otherwise reject our cookies, you will not be able to add items to your Shopping Cart, proceed to Checkout, or use any the Birthdaybrain.com products and services that require you to Sign in.

Are Children Allowed to Use the Birthdaybrain.com?

If you are under 18, you may use the Birthdaybrain.com only with the involvement of a parent or guardian.

Notices and Revisions

If you have any concern about privacy at the Birthdaybrain.com, please email the webmaster on: webmaster@thebirthdaybrain.com with a thorough description of your concerns and we will try to resolve the issue for you.

Our business changes constantly and our Privacy Notice and the Conditions of Use will change also. We may e-mail periodic reminders of our notices and conditions, unless you have instructed us not to, but you should check our website frequently to see recent changes. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account. We stand behind the promises we make, however, and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.

Examples of Information Collected

Information You Give Us

You provide most such information when you search, buy, bid, post, participate in a contest or questionnaire or communicate with customer service. For example, you provide information when you: search for a product; place an order through the Birthdaybrain.com or one of our third-party sellers; make an Auction bid or purchase; provide information in Your Account (and you might have more than one if you have used more than one e-mail address when shopping with us) or your account area; communicate with us by phone, e-mail or otherwise; complete a questionnaire or a contest entry form; compile reminders or other gift registries; and employ other personal notification services such as such as Available to Order Notifications. As a result of those actions, you might supply us with such information as: your name; address and phone number; people to whom you have recommended us, where purchases have been shipped (including addresses and phone numbers); people (with addresses and phone numbers); and e-mails to us.

Automatic Information

Examples of the information we collect and analyse include: the Internet protocol (IP) address used to connect your computer to the Internet; login; e-mail address; password; computer and connection information such as browser type and version; operating system and platform; history, which we sometimes aggregate with similar information from other customers to create features such as Top gift recommendations; the full Uniform Resource Locators (URL) clickstream to, through and from our website (including date and time); cookie number; products you viewed or searched for; associate web-sites you visited (e.g. Amazon.co.uk). We may also use browser data such as cookies, Flash cookies (also known as Flash Local Shared Objects), or similar data on certain parts of our website for fraud prevention and other purposes. During some visits we may use software tools such as JavaScript to measure and collect session information, including page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page.

Information from Other Sources

We do not expect to capture any third party information provided by other sources. Where we do, this information will be subject to the privacy agreement between you and the third party.

Information You Can Access

Examples of information you can access easily at the Birthdaybrain.com include: up-to-date information regarding recent orders; personally identifiable information (including name, e-mail, password, communications preferences, address book and 1-Click settings); payment settings (including credit-card information and gift certificate, gift card and cheque balances); e-mail notification settings (including Alerts, Available to Order notifications, Delivers, New for You and newsletters); recommendations (including recent product-view history, prior-order history and Favourites); Wish Lists, Auctions, zShops and Marketplace seller accounts and your About You area (including your product reviews, requests and recommendations, your Listmania lists and your personal profile).

Co-Branded and Joint Offerings

In the future we may offer joint or co-branded products and services.